Technical marketing
If you are competing in the marketplace with technical products or services, then you will need to know what your competitors are doing & how technology is evolving in your particular niche. My specialist knowledge is in electrical power systems for vehicles & in remote locations (ie off-grid), for both commercial & defence applications. I have recently completed studies in the following areas:
- Large capacity rechargeable battery technical developments;
- lead acid
- nickel metal-hydride
- lithium-polymer
- matching technologies to applications
- Electrical power systems on-board military vehicles;
- power generation
- power management
- battery monitoring
- fuel cells
- battery technology
- electric traction
- Electric & hybrid electric vehicles;
- emissions
- recycling issues
- economics
- market forecasts
- Remote power & renewable energy (up to 10kW);
- technologies & technological developments
- microgeneration
- political & economic influences
If you wish, I can also help with market research here in Spain together with information on state support & the business culture that you will encounter should you wish to enter the Spanish market. Spain’s economy is the 12th largest in the world & the 5th in Europe. Business here can provide a stepping stone into Spanish speaking South America.